专著推荐 | 《AI生成的流行文化：一个符号学视角》（2024年新书）

精装版 ISBN: 978-3-031-54751-5

2024年人工智能AI与符号学、多模态新书

出版社: Palgrave Macmillan

作者：

Marcel Danesi is Professor Emeritus of Semiotics and Linguistic Anthropology at the University of Toronto. He is known for his work in language, communications and semiotics and is Director of the program in semiotics and communication theory.

Marcel Danesi is known for his work in semiotics and youth culture. He has published as well on the meanings of popular culture and how they inform social evolution. He has also written textbooks introducing linguistics and semiotics. And he has published a series of books on advertising as a sign system.

This book gives a general overview of Artificial Intelligence as it is impacting on the world of the arts and culture. What is AI-generated pop culture? What does a movie, a musical work, a novel, or song created entirely by a generative AI imply in terms of our notions of creativity? What is the semiotic dynamic (the meaning-making impulse that humans imprint in sign and textual forms) that is involved in an AI-produced work? No comprehensive treatment exists of the profound implications that AI-generated pop culture entails, including how it might affect cultural evolution and how we interpret artistic artifacts. Such a treatment is critical at this moment, and this book aims to fill this gap.
本书概述了人工智能对艺术和文化世界的影响。什么是人工智能生成的流行文化？一部电影、一部音乐作品、一部小说或一首完全由生成式人工智能创作的歌曲，就我们的创造力概念而言意味着什么？人工智能制作的作品中涉及的符号学动态（人类以符号和文本形式印记的意义创造冲动）是什么？对于人工智能生成的流行文化所带来的深远影响，包括它如何影响文化演变以及我们如何解释艺术作品，目前还没有全面的处理方法。这样的处理在当下至关重要，本书旨在填补这一空白